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I teach writers to market with ease & authenticity.

Hi, I’m Becky — and I help writers make sense of marketing without losing their voice.


If you’ve ever felt frustrated, stuck, or unsure about how to talk about your book, you’re not alone. Marketing isn’t magic—it’s a skill. And like any skill, it can be learned.

I work with writers who want to connect with readers in a genuine way—without giving up their creativity or pretending to be someone they’re not.

 

Does this sound like you?

"I'm a writer, not a marketer"​

"I can't afford to market my book"

"I don't know how to market & I don't have time"

"I hate social media"

"I don't know where to begin!"

"Nothing I try ever works"

"It's too frustrating & I'm overwhelmed!"

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This is where I come in.  I'm a firm believer in approaching marketing from a practical standpoint, making it easy to understand and keeping it sustainable for each writer - you're unique and your marketing has to fit comfortably in your schedule. I can help you learn the necessary skills and help you reframe the way you see marketing. 

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Every writer's path is different—and your marketing

strategy should reflect that.

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Ready to reach the readers who will love your work?
 

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What to Expect

 

Let’s be honest: marketing your book can feel intimidating, frustrating, and sometimes downright exhausting. You're a writer, not a marketer.  But, the truth is, if you want readers to find your work then it is necessary to market yourself and your books.

You care about craft, not click rates—and the pressure to figure it all out alone? It's enough to make you want to quit before you begin.​​ As a book coach, I help writers move past the overwhelm and resistance that keeps their work hidden. I don’t believe in one-size-fits-all advice or pushy tactics.

I believe in smart, sustainable strategies built around you—your goals, your personality, and the kind of readers you want to reach.

Here’s what we focus on:

  • Creating a marketing foundation that will support all your future efforts.

  • Identifying your ideal audience with intention and understanding

  • Building a clear, customized marketing strategy that actually feels doable and fits into your writing schedule.  

 

 

 

 

 

How It Works

Explore the steps involved in the coaching process, from the initial "getting to know you call", to choosing which of my coaching packages will work best for you.  I meet you where you are and we find the best way forward together.  Developing your marketing strategy and plan will be a skill that will serve you for the rest of your time as a writer. 

 

I will teach you the skills you need to continually tailor and enhance your marketing skills as you continue to grow as an author. 

I am looking for committed writers who are determined to lock down this marketing skill set and become your own marketing expert!  

Complimentary Intro Call

Our first step is to understand where you are in your writing journey and establish that we are a great fit to work together.  This is a free 30 minute call to determine our best way forward - there is no obligation, so no need to worry.  Let's just chat.

Coaching Options

Private book coaching is personalized for you. Choose the package that best suits you based on where you are in the creative process. 

  • 1:1 Coaching

    • Building your Marketing Foundation

  • Coming Soon! - Craft & Connect Group Coaching

Testimonials

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“Becky Grogan is one of my favorite readers and coaches. She's been instrumental in helping me complete three book projects and we are currently working on a new project that is focusing on marketing my books. Her insights on structure and character have helped refine my storytelling skills.

 

She is a great motivator, helping me stay on task and focused on making each chapter the best it can be.

Kevin Maurer - Three Time NYT Best Selling Author

https://kevinmaurer.net/

Get in Touch

Ready to start? Fill out the contact form and click "Let's Connect" to schedule your free “Introduction Call.” I can’t wait to meet you and see how I can help!  

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"Coffee and books, the ultimate combo (hot chocolate and tea are cool too). And honestly, it just gets better when you have new friends who want to chat about coffee and books'! So let’s get talking, my friend!"
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